Dubai, UAE
pop-up cafe | 2025
680 sq.m.
For Blu’s outdoor pop-up installations, we use simple yet impactful design gestures that are directly associated with the brand’s core product.
For the terrace on Marsa Blvd, we envisioned the pizza box as a basic, clean architectural unit.
For the terrace on Marsa Blvd, we envisioned the pizza box as a basic, clean architectural unit.
Using this element, we organized the spatial zoning of the site, creating intimate,
semi-private enclaves where guests can spend time with friends and family outdoors.
semi-private enclaves where guests can spend time with friends and family outdoors.
As a result, we were able not only to create a striking architectural statement, but also to thoughtfully organize the zoning of a large area, integrating seating with large-scale planting throughout the space.
Project team:
Ruben Movsisian, Catherine Tarasova, Artem Lebedev, Tatiana Kurochkina, Ivan Gorbunov
Ruben Movsisian, Catherine Tarasova, Artem Lebedev, Tatiana Kurochkina, Ivan Gorbunov
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